ARTIST RESULTS

Different goals.
One growth system.

Live audience growth, an album release, and a strategy and fundraising push. Here's what each artist set out to do, what we ran, and what happened.

Demko

LIVE AUDIENCE GROWTH

Demko

Three-week ticket giveaway campaign · About $1,200 total, roughly $2.20 per new phone contact

Build a phone list of local fans to promote live shows to, and grow the following along the way.

WHAT WE RAN

  • A ticket giveaway promoted with Meta ads
  • Fan conversations where entering means sharing a phone number for show news
  • Bonus entries for following, sharing, and saving the music

RESULTS

594Phone contacts, up from 51
+1,424Instagram followers
78YouTube subscribers
76Spotify follows
70Story shares
65+Playlist adds and saves

Over the full engagement (July 24 – September 23, 2026), Instagram followers grew +96.6% and Spotify monthly listeners +54.4%.

Mary Sarah

ALBUM RELEASE CAMPAIGN

Mary Sarah

One-year engagement, May 2025 to July 2026 · About $26.5K in Meta ads over twelve months

Build the team and system to grow her audience around an album release, and turn that audience into fans she can reach directly. The target was to triple it. We doubled it.

WHAT WE RAN

  • 92 Meta ad campaigns and 417 ads, tested and optimized all year
  • A content scoring model across 199 reels to find what turns viewers into followers
  • Fan capture into a text and email list she owns
  • Release and merch offers to that list, with the store converting at 6%

RESULTS

34.3KNew followers, all retargetable
3,810Fans captured by text and email
2MPeople reached
2MStreams
$0.16Cost per click, 67% below the arts & entertainment benchmark
4.11%Click-through rate, 1.9x the industry median
$6.45Cost per 1,000 reached, 52% below median
9–11%Click rate on texts and emails

Biggest lesson: honest storytelling reels turned viewers into followers at 25x the rate of viral reach posts. Also featured on a Times Square billboard through a partnership with Feetures.

Rachel Curtis

STRATEGY & FUNDRAISING

Rachel Curtis

Since August 2025

Set a clear career strategy and raise the capital to fund it.

WHAT WE RAN

  • Career and release strategy
  • A creative investment deal, put together with Loeb & Loeb
  • A raise from a pool of investors
  • Fan growth campaigns alongside the raise

RESULTS

$200K+Raised from a pool of investors
13KFollowers gained
150K+Streams
200+Email & text subscribers

MORE ARTISTS

Béka Maria

Results since January 2026

Béka Maria

20K+Streams
1M+Social impressions
More results
3K+Followers gained
13KSpotify listeners
1.5KPlaylist adds

Figures are reported by the artist teams and measured from the start date shown. They include both organic and paid growth.

Your artist could be next.

Engagements start at $4,000/month plus media. 90-day initial commitment.