ABOUT HOME RUN

Know the artist.
Build the connection.

Growth starts with understanding the person behind the music. That shapes every ad, conversation, and invitation we create.

WHERE WE COME FROM

Built on HOME.

Art deserves commerce.

HOME Run is built by HOME, short for Helping Our Music Evolve. HOME has been developing artists in Nashville since 2016. Its creator community now counts more than 2,000 members, and we've supported hundreds of artists along the way.

That work taught us that an artist grows when three things grow together: the person, the brand, and the business. Growth that skips the artist doesn't last.

HOME Run puts that experience to work through one focused offer, the Growth Partnership. We build and run the campaigns, the fan conversations, and the text and email list the artist owns, alongside the artist's team.

Personal

The foundation

Mindset, wellness, creative alignment.

Brand

The identity

Story, visuals, positioning.

Business

The engine

Marketing, systems, revenue.

It's multiplication. If one is zero, the result is zero.

  • 2016Developing artists in Nashville
  • 2K+Creator community
  • HundredsOf artists supported

OUR PERSPECTIVE

Artist understanding.
Systems expertise.

Our role is fractional and hands-on. We work alongside managers, labels, and artists, and we take responsibility for the growth work so their team can focus on the career.

We take no management commission and no ownership of masters. The ad accounts and the fan list belong to the artist.

HOME HAS WORKED WITH

  • BMG
  • Concord
  • Apple
  • CAA
  • Curb Records

THE FOUNDER

Logan Crowell

Logan Crowell

Founder, HOME and HOME Run

  • Artist coach
  • Growth strategist
  • Systems architect

Logan has spent the last decade on the artist side of the music business. Before HOME, that meant producing content and events for major label artists and for organizations like Apple and Amazon.

In 2016, Logan started HOME in Nashville: a home base where artists could record, rehearse, learn, and build a career together. It has grown into a 2K+ creator community and has supported hundreds of artists.

HOME Run is the focused version of that work. Logan leads every Growth Partnership personally, starting with the artist and building the system that grows the audience and keeps it.

WHAT WE BELIEVE

The values behind the work.

Art deserves commerce.

Great music should be able to pay for itself. Growth is how art reaches the people it’s for.

Know the artist first.

Every campaign starts with who the artist is. Fans can tell when it doesn’t.

The artist owns it.

The fan list, the ad accounts, and the masters stay with the artist. Always.

Show the work.

Every cost in view, honest reporting, and a plan that gets smarter each round.

Tell us what's coming next.